Free Poultry Farming Business Plan Download, Are you thinking of starting a poultry farming business? Or did you apply for N-Power NEXIT Loan, Tony Elumelu $5000 seed capital grant or any other grants and loans? We have prepared a solid free poultry farming business plan that guides you on every stage of your business plan writing.
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is the Poultry Farm Business Plan.
Business
Plan
Year
Prepared
By:
Table
of Contents
Executive summary
Introduction
The product/services
Industry and Market Analysis
Competition
SWOT Analysis
Operation Plans
Marketing Plan
Management
Financial Plan
Appendices
Executive Summary
The name of our business is Your Business Name and it
will be located in Business Address. We specialize in breeding and sales of
healthy chicken, frozen chicken, dressed chicken and training and consultation
services. We will sell our products either as live broilers or as dressed
chicken, the droppings will be sold as organic manure.
Our target
market will include wholesalers and retailers of Chicken and eggs: Households,
fast-food and restaurants operators, hotels, bars and pepper soup joints
operators, roasted chicken vendors, event managers, etc. and the organic manure
from droppings will be sold to vegetable farmers.
Our vision is to become the biggest farm in Cross
River State and we will achieve this by constantly providing healthy birds and
eggs and well packaged droppings to our customers at affordable price.
CEO Name is the promoter of Your Business Name. He is
very passionate about agricultural activities which was one of the family’s
main stay and is five (5) years experienced in poultry farming. He has
currently under gone entrepreneurship training with the South-South Entrepreneurship Development Centre and a 12weeks entrepreneurship training
with the Tony Elumelu Entrepreneurship programmer TEEP for business skills
to enhance smooth startup.
A total of N1, 550, 000 ($5, 000) will be required as
seed capital for the business; N1,079, 000 will be used for Working capital,
N471, 000 will be used capital expenses.
Our financial projection for the period of 12 months
operational activities records the total turnover sales at N8,446, 000.00 while
the gross profit will be N7,569, 000.00, operating profit of N6, 096, 000.00 and
the net profit will then be N5, 791, 000.00
We have made provision for the following as the likely
risk we might be exposed to and we have put adequate mitigation strategies in
place to check their occurrence;
S/N |
RISK |
Mitigating Measures |
1. |
Cannibalism / Feather
Pecking |
Adequate spacing of birds, feeding them
appropriately in quantity and quality, isolation of sick and weak birds |
2. |
Parasite/insect attack |
Use of insecticide, regular weeding and cleaning of
farm surrounding and Practice good waste management program. |
3. |
Disease Outbreak |
Good vaccination and medication programs will be
adopted. |
4. |
Extreme weather and climatic conditions |
Putting adequate temperature regulating procedures
such as; heater, bulb and lantern in place. |
5. |
Pilfering and Theft: |
We will put security measures such as having a good
record and data system where feed consumption and conversion ratio, growth,
mortality, health record, sale will be monitored. We will also hire security personnel, ensure our
workers are well paid and rewarded for performance |
6 |
Predators |
We intend preventing this by using scare crow,
setting traps for them and having security in place to check physically. |
We will also secure a comprehensive insurance policy
on the business to cover us against all forms of loss.
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Key Partnerships
·
Suppliers of feeds/medication
·
Suppliers of drugs
·
Supplier of chicks
·
Transporters
·
Insurance company
·
Financial Institutions
·
TEEP
·
Ministry of Agric.
Key
Activities
·
Feeding of birds
·
Cleaning of pens
·
Record keeping
·
Vaccination
·
Marketing
·
Purchases
·
Delivery
Key
Resources
·
Human resources (Personnel)
·
Finance
·
Poultry farm and ponds
·
Equipment
Value Offering
·
Healthy live poultry birds
·
High quality table size egg
·
Specialty/ Designers Eggs
·
Delivery service
·
Timely delivery
·
Constant availability
·
Quality assurance
Customer Relationship
·
Discount on bulk purchase
·
Phone calls and text messages to customers
·
Conducive business environment.
Channels
·
Word of mouth
·
Church announcement
·
Proposals
·
Referrals
·
Complimentary cards
·
Signage
·
Direct sales
Customer Segments
·
Individuals
·
Hotel operators
·
Church members
·
Eggs and
dry fish merchants
·
Wholesalers
·
Event managers
·
Bakery operators
·
Fast food operators
·
Vegetable farmers
Cost Structure
Pre-operation Expenses: - Acquiring/renting
of land, initial stock, construction of poultry pen and Fish ponds, equipment procurement,
initial premium
Operating Expenses: - Salaries,
tax, transportation, utility bills, maintenance, premium
Revenue Model
·
Sales of live poultry
birds and Cat Fishes
·
Sales of eggs of various
sizes
·
Sales of poultry
droppings
·
Training fee
·
Delivery charge
Chapter
One
Introduction
1.1 Description of Business
The name of our business is Your Business Name and
it’s located at your Business Address. The business is in her growth stage. We
specialize in breeding and sales of healthy chicken, high quality eggs, frozen
chicken, dressed chicken and training and consultation services. We will sell
our products either as live broilers or as dressed chicken and the droppings
will be sold as organic manure.
Our target
market will include wholesalers and retailers’ services. We will sell our
products either as live broilers or as dressed chicken and the droppings will
be sold as organic manure. of Chicken and eggs: Households, fast-food and
restaurants operators, hotels, bars and pepper soup joints operators, roasted
chicken vendors, event managers, etc. and the organic manure from droppings
will be sold to vegetable farmers
The nation is diversifying
the economy and the main focus is on agriculture. Besides, the threat posed by
the consumption of red meat has created a high demand for white meat. These are
numerous opportunities worth exploring and we have decided to explore for
profitability.
1.2 VISION AND MISSION STATEMENT
Vision Statement: - Our vision is to become the
biggest farm in Cross River State.
Mission Statement: - Our mission is constantly providing
healthy birds, eggs and well packaged droppings to our customers at affordable
price.
1.3 BUSINESS
OBJECTIVE(S)
To achieve a turnover sale at N8,446, 000.00 while the gross
profit will be N7,569, 000.00, operating profit of N6, 096, 000.00 and the net profit will then be N5, 791, 000.00 our 12 months of business operation
- To increase our staff
salary by 5% by our one year of operation.
- To open one additional
branch in Ikom Local Government Area by our 2nd year in business
operation.
- To have a customer base
of over 250 in our first year of operation and increase to 500 before the
end of our third year in business.
1.5 CRITICAL
SUCCESS FACTORS OF THE BUSINESS ARE:
- Adequate and timely
vaccination
- Availability of market
- Healthy stock
- Good knowledge of the
business
- Hygienic environment
- Availability of
equipment
- Availability of funds
- Availability of light
- Availability of feed
and water
1.4
VALUE
PROPOSITION
- Prompt delivery
services
- Cleaned and dressed
chicken in customized packs
- High quality clean and
table size eggs in customized crabs.
1.5
Current
Status of Business
Your Business Name a startup enterprise. We
are currently registered with the Corporate Affairs Commissions. We have made
findings on suppliers of raw materials and poultry equipment as well as new
potential customers. The promoter of the business has equally under gone
training at the South–South Entrepreneurship Development Center, a 12weeks
online entrepreneurship training with the Tony Elumelu Entrepreneurial Programmer
2018 and had undergone poultry internship with the University of Calabar
Demonstration and Research Farms to acquire necessary skills for successful
business operations.
1.7 LEGAL
REQUIREMENTS
Legal requirement |
Details on frequency |
Corporate affairs
registration |
Once |
L.G permit & Licensing |
Yearly |
1.8 CONTRIBUTION
TO LOCAL AND NATIONAL ECONOMY
You and your family: - Good personal income and
wealth of improve standard of living of the family.
Your Employee(s): - Creation of job which
reduce unemployment rate and social crime tendencies
Immediate community: - Source of revenue to the
community and reduces rate of unemployment.
State and nation: -
- Source of revenue to
government
- Reduce rate of
unemployment
- Contribute to better
Gross Domestic Product
Chapter
2
MARKETING PLAN
2.1 DESCRIPTIONS
OF PRODUCT(S) OR SERVICE(S):
YOUR
BUSINESS NAME is into the
production of healthy chicken, sales of table eggs, frozen
chicken, dressed chicken, organic manure
and training services.
2.2
Product/Service Packaging/Delivery
Our products are mainly healthy, chicken, frozen chicken, dressed chicken, organic manure and training services. Our healthy
chicken is sold to customers a life, dressed or frozen. Service delivery of our
products will be available for those who buy in large quantity.
2.3 Poultry;
We also offer Live and
healthy broiler birds to our target customers. Some are sold as dressed and
frozen packaged meats.
3.1 DESCRIPTION OF THE BUSINESS INDUSTRY/ INDUSTRY
ANALYSIS
The poultry industry in Nigeria has experienced
continuous production and expansion in recent years giving the sudden increase
in demand for day old chicks, mature chicken. In the past chicken were kept in
the backyard for domestic use, now it has become one of the most demanded sources
of food, the sudden increase is trace to high demand for chicken and egg
product by hotel, fast food and individuals.
Poultry farming or poultry production is the
practice of raising domesticated birds such as chickens, turkeys, duck and
geese as a sub-category of animal husbandry, for the purpose of producing meat
and/or eggs for food. Chickens of all the domesticated birds are produced
largely for its economic value.
The poultry industry has become very lucrative due
to high demand for chicken meat in the market. Production has never met up to
demand, so that makes it very interesting and profitable. also government
policies to boost agriculture have been a factor to the boom in this sector
especially with the ban on the importation of frozen chicken.
Chickens are raised all year round as a source of
food, for both their meat and egg.
Nigeria has the highest number of poultry farm in
African. Poultry meat and egg are the most consumed animal protein;
unrestricted by any religion or culture in Nigeria. It is recorded that the
poultry industry contributes about 25% of the country’s Agriculture GDP. Poultry farmers in Nigeria form 25 per cent of the country’s agricultural Gross
Domestic Product (GDP). According to him, the association and its members constitute
25 per cent of the agricultural GDP of this country. Nigeria presently produces
about 300,000 tons of poultry meat per annum officially and 650,000 tons of egg
according to FAQ, A parallel records from poultry Association of Nigeria (PAN),
indicates that Nigeria that produces presently above 1.25million tons of egg
per year.
The livestock segment of the
agricultural sector of the economy is very lucrative. This is because of the ever-growing
population of the country. Besides, the government ban on the importation of
aquaculture and poultry produce is a great opportunity in the sector.
The major players in the
livestock industry of the nation’s economy are the Obasanjo Farms Nigerian
Limited, Zartech Farms, Agritech farms, Dukes Farms, Farmers giant Nigerian
Limited etc.
The potentials for growth in
the livestock markets are the; high population density in the country, government
bans on importation of poultry and aquaculture produce and the current
government moves to diversify the nation’s economy to nature resources sectors
and agriculture as major concerns.
This is the major opportunity YOUR BUSINESS NAME has
identified in the industry and capitalizes on to make the products available
and affordable for our customer. Also to increase our production capacity to
meet the increasing demands of our customer.
3.2 TARGET
MARKET
- Individual
- Restaurant owners
- Hotel operators
- Church members
- Eggs merchants
- Wholesalers
- Event managers
- Boarding schools
- Bakery operators
- Fast food operators
- Vegetable farmers
3.3 Potential challenges in the business industry
- Adulterated vaccines
- Lack of high-quality
disease resistant and high yield breeds
- Short shelf life of
feeds
- Seasonal feed shortage
- Epidemic
- Poor electricity supply
COMPETITIVE ANALYSIS |
|||
Name
of Competitors |
YOUR
BUSINESS NAME |
A
& A Farms |
Gbagolo
Farms |
Location of competitors ? |
Calabar South |
Calabar Mun. |
Akpabuyo LGA.. |
Products and services offered |
Life bird, frozen chicken, eggs, droppings |
Life birds, droppings |
Life birds, eggs, droppings |
Pricing Strategy |
Cost base |
Skimming |
Skimming |
What are their uniqueness |
Healthy and weighty birds/eggs/ home delivery |
Healthy and weighting birds, home delivery |
Healthy and weighting birds, home delivery |
What is their other strength? |
Strategic location |
Poor accessibility |
Poor accessibility |
What are their weaknesses? |
Small startup |
Power supply |
No power supply |
How long have they been existing? |
Startup |
4 years |
9 years |
Customers segments |
Individuals Restaurant owners Hotel operators Eggs merchants Wholesalers |
Individuals Restaurant owners Hotel operators |
Individuals Restaurant owners Hotel operators |
CHAPTER
4
4.1 COMPETITIVE ANALYSIS
4.2 Customers relationships;
·
Discount on bulk
purchase
·
Phone calls and text
messages to customers
·
Conducive business
environment.
·
Free Delivery Services
The probability for new
entrants is a 50:50 approach. The barrier to overcome to enter the market is
low. This is because the is very high demand for aquaculture and poultry products and the supply is poor. This has made it easy for market entrants.
CHAPTER FIVE
5.1 SWOT Analysis
Strength |
Weaknesses |
·
Good
knowledge of the business ·
Location
of the business ·
Entrepreneurship
trainings from, SSEDC, UNICAL Farms. |
·
New and
Untested products ·
Weak brands ·
Small Startup
Capital ·
Vast
number of illegitimate poultry farms |
Opportunities |
Threats |
·
Government policies; bans on importation
of aquaculture and poultry produce. ·
Economy diversification. ·
Threats posed by red meats consumption. ·
High population. ·
Fast growing food industry. |
·
Seasonality ·
Instability
in lending rates ·
Collateral
for loan ·
Smulgering. ·
Disease outbreak ·
Corruption. |
5.2 BUSINESS
RISKS
- High mortality rate
- Disease outbreak
- Theft
- Extreme weather condition
- Poor storage of raw materials
- Pest infestation
MITIGATION
STRATEGIES
- Good cultural practice / management system
- Fumigations (occasionally)
- Safe storage system
- Disinfectant
- Secure the farm with iron gate protector
- Insurance
- Proper accounting,
- Regular staff salary payment
- Security personnel
CHAPTER
SIX
6.1 OPERATIONAL PLAN
6.2
DESCRIPTION OF THE LOCATION / FACTORY
YOUR
BUSINESS NAME is located at Business Address in a
leased two plot of land. The location is strategic and is easily accessible.
There is power supply, water supply which will be gotten from the public
source. The environment is secure and conducive for the business. we adopted
the deep litter system and later will change to the cage system to check
cannibalism and spread of disease. We use block half wall open sided poultry
house and also include brooding house, office and space for store.
In the fish farm, we used the collapse-able fish pond
for our aquaculture operations.
6.3 Poultry;
We buy the day-old chicks (DOC) and are brooded for
four weeks and latter for another four weeks before introducing it to the
markets. At arrival the day-old chicks are been inoculated after which they are
been given vitalyte to regain their strength. They are been feed with starter
mash for four weeks. After the brooding period they are been fed with the
finisher mash for another four weeks making it a total of eight weeks before
marketing. Feeds and water are been given to them morning and evenings daily for
eight weeks. Optimal hygiene is encouraged to prevent disease outbreak.
Vaccines, antibiotics and nutrients are also administered. The litters are
changed every three to four days.
6.5 Key resources;
- Human resources -
personnel
- Finance - Capitals asset
and working capital
- Equipment and
Facilities
- Stocks - Day old Chicks
- Raw materials - Feeds
and vaccines
- Registrations - CAC,
TIN, LGA permits, etc.
- Training.
6.6
Suppliers;
- Farmers Haven
- Federal Ministry of
Agriculture
- Hybrid feeds
6.7
RAW MATERIALS/ CONSUMABLE NEEDED/SUPPLIES
list of Raw materials
Materials |
Description/uses |
Key supplier/source |
Day
old birds( stock ) |
Young birds to be nurture into maturity |
Chicks
supplier |
Starter
mash feeds |
For
birds between 0 - 4 weeks |
Feed
sellers |
Finishers
mash feeds |
For
birds between 4 - 8 weeks |
Feed
sellers |
Vaccine |
For
immunity |
Vat.
Doctors |
Water |
For
drinking and cleaning up |
From
borehole. |
S/N |
Equipment |
Description/uses |
Supplier |
1 |
Adult
feeders |
For
feeding the birds |
Agro
Shop |
2. |
Adult
drinkers |
For
drinking water |
|
3 |
Binding
wire |
For
protection |
|
4 |
Mate |
To
brood the day old birds |
|
5 |
Nylon
bag |
Packaging |
|
7 |
Burners |
For
brooding the day old |
|
8 |
Lantern |
For
light and heat |
|
9 |
Generator |
For
lighting |
|
10 |
Weight
scale |
To
check the size of each birds |
|
12 |
Metal
bucket |
To pack eggs |
|
13 |
Table |
For
office use |
|
14 |
Chair |
For
office use |
|
15 |
Cutlass |
For
clearing the environment |
|
16 |
Hoe
/ shovel |
For
weeding and evacuation |
|
17 |
Medical
scissor |
To
trim the beak of the birds |
|
18 |
Knife |
|
|
Materials |
Description/uses |
Key supplier/source |
Disinfectant |
To keep the
yard free from rodents |
Shops |
Kerosene |
For lighting
the lantern |
Petrol
station |
Fuel |
To power the
generator |
Petrol
station |
Charcoal |
To produce
heat for the day-old birds |
Market |
Broom |
For routine
cleaning of the farm |
Market |
Water |
For drinking
and washing in the farm |
Waterhole |
Wood shaving |
To keep the
birds |
Timber
dealers or carpenters |
Stationeries |
For record
keeping |
Bookshop |
CHAPTER SEVEN
7.1 Marketing Plan
Distribution
strategies / sales methods:
Sales in the farm, home delivery, Sales outlets,
Retailers, Cash sales
Bank payment and Cheques
In Your Business Name we make our customers
aware of our products by holding farm shows, Television and Radio interviews to
educate the public on the importance of our new products and how to use it.
We adopted the cost-based pricing strategy. However,
we may equally adopt fixed pricing strategy which will be determined by the
size and weight of both the birds, fish
and
eggs.
Discount on bulk purchases and credit facilities for
loyal customers will be incentives that will make customers buy from us and not
our competitors.
Besides, credit facilities will only be given to loyal
customers that are civil servants and with integrity to ensure easy repayment
schedule and planning.
We reach our customers through; Advertisement, Bulk SMS,
Referrals, social media, Hand Bills, Complimentary cards, Farm Signage,
Business website and personal contacts, etc.
CHAPTER EIGHT
8.1
ORGANIZATIONAL AND MANAGEMENT PLAN
OWNERSHIP
OF THE BUSINESS
Our
form of business ownership is sole proprietorship.
We
choose this form of business ownership because it is very easy to run and
relatively cheap to establish. Quick decision making and easy to maintain records
8.2
PROFILE OF THE PROMOTER
Your
Name is the promoter of Business Name. He is very passionate
about agricultural activities which was one of the family’s main stays and is
four (4) years experienced in poultry farming. He has currently under gone
entrepreneurship training with the South-South Entrepreneurship Development
Centre and a 12 weeks entrepreneurship training with the Tony Elumelu Entrepreneurship
programme TEEP for business skills to enhance smooth start-up. He has also
attended internship training with the University of Calabar Research and
Demonstration Farms Poultry production, processing and marketing.
8.3 DETAILS OF EMPLOYEE
Our management team will consist of a man and a woman
for a start.
key
management team
S/N |
Position |
Skills,
qualification and experience required |
Functions
and responsibility |
1 |
CEO |
Managerial,
Leadership and entrepreneurial skills |
Strategic
planning |
2 |
Farm
Manager |
HND |
To
control and supervise all works in the farm on daily bases |
3 |
Accountants |
OND |
keep record of the business daily financial
transactions |
4 |
Marketers |
OND |
Customers
relations, business transactions and dealings. |
5 |
Farm
Attendants |
SSCE
and knowledge of Aquaculture and poultry |
Cat
Fish and Poultry production |
We will operate from Monday to Sundays, our resumption
period will be from 7.00am, and closing time will be 6.00pm.
CHAPTER 9
Your Business Name will generate her revenue from the sales of Broiler
birds, Table eggs and Poultry droppings.
Dollar is rated at 1$ = N420
Price for chicken;
A eight(8) weeks old broiler bird weights 2kg and
above is priced at N1,250.00 = $ 4.03
The estimated volume for Chicken sold are; 1000 x 4 periods = 4000
4000 x
N1, 250 = N5,000, 000
Price for Frozen Chicken;
N1, 200 = $ 3.87
One frozen Chicken is valued
at N1, 500 and 200 is expected to be sold every period. Therefore, 300 x 4
periods = 1200
1200 x N1, 200 = N1, 440, 000.00
Price for poultry dropping;
One bag of poultry dropping weights 25kg is priced at N200
= $0.63
The estimated volume for poultry dropping to be sold
are; 46 bags x 12 months = 552
552 x
200 = N110, 400
Inflation = 18%
Effective Tax rate = 5%
Interest rate = 25%
THE TEEP GRANT MONEY $5,000 WILL BE USED AS
ILLUSTRATED BELOW;
Broilers birds;
ITEMS |
DECRISPTION |
AMOUNT
(N) |
AMOUNT
$ |
Vital
feeds |
160
bags @ N3750 each |
599,000.00 |
1932.26 |
Day
Old Chicks (DOC) of Agric-tech birds |
1,500
DOC @ 13,000 per carton = 30 cartons |
390,000.00 |
1258.07 |
Vaccine
and Nutrients |
|
50,000.00 |
161.30 |
Refrigerator |
For
Frozen Meat |
150,
000.00 |
483.87 |
Drinkers |
Chick
to drink water |
80,000.00 |
258.07 |
Feeders |
Chicks
to feed |
98,
000.00 |
316.10 |
Charcoal
pots |
Provide
heat for the chicks |
58,
000.00 |
187.10 |
Generator |
For
Electricity |
85,
000.00 |
274.20 |
TOTAL |
|
1,510,000.70 |
4870.97 |
We will be embarking on developing a business website
for our business. And we will also develop our business mobile application.
This will help our enterprise grow technologically and gives up the information
and technology platform to maximize profits. Below is the budget.
Drop your comments below if you need any other business plan or questions.
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Credit: Getty Images |
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