CHAPTER
ONE
1.0
INTRODUCTION
1.1
BACKGROUND OF STUDY
Customer service is a crucial element
of business success. Whenever you have contact with your customers you can
improve your reputation with them and increase the likelihood of new sales.
Your telephone manner to the efficiency of your control systems to comply with
almost every aspect of your business affects how your customers perceive your
business. There are also specific programs that you can implement to increase your
level of customer service.
This guide describes what customer
service means. It explains how you can use diagrams customer contact, feedback
and loyalty to retain existing customers, increase your sales to them and even
win new customers. It also covers how to prepare for receiving a customer
complaint. Customer service is to put systems in place to maximize customer
satisfaction with your company. It must be a primary consideration for every
business - your sales and profitability depends on keeping your customers
happy. Customer service is more directly important in some roles than others.
For receptionists, sales staff and other employees in roles with customers,
customer service should be a central element of their job description and
training, and a basic criterion when you are recruiting. But do not overlook
the importance of customer care in other areas of your business. For example,
your storage and shipping departments may have minimal contact with your
customers - but their performance when fulfilling orders has a major impact on
customer satisfaction with your company.
A wide range of factors can contribute
to customer satisfaction, but your customers - both consumers and other
businesses - are likely to take into account: how your product or service meets
the needs of customers value for money you offer efficiency and reliability in
fulfilling orders professionalism, kindness and expertise of your employees how
well you keep your customers informed after-sales service you provide.
Format: MS Word
Chapters: 1 - 5
Delivery: Email
Delivery: Email
Number of Pages: 65
Price: 3000 NGN
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